Transportation is a need that all of us have. Regardless of what people do or where they live, people always need to move from one place to the other. The taxi business has been around for a very long time but not all businesses have the same progression or growth. Some thrive faster than others and some others require more assistance than their counterparts.
The taxi business in itself is quite a dicey one. In fact, with crime rates at an all time high, people are almost always scared of getting into cars with strangers, as they rightly should be. However, the app based taxi businesses have proved that they are here to create a disruptive business environment.
When Uber hit the market, it was evident that something new and big was happening. While its chief role initially was simply to provide luxury cars without going through the ordeal of waiting for a cab or to have to haggle with the driver, it has today, successfully grown into a much more complicated and serious business.
Why is it so popular, you say? Well, let us try to examine all the reasons for the popularity of on demand taxi businesses based on mobile applications.
Reasons of popularity
Reduced Wait time
The biggest reason why the popularity of the app based taxi booking system is the fact that it completely eliminates the unknown “wait time”. You will realize that in the earlier times, people would have to wait for a yellow cab if they wanted to go from one place to the other.
What’s more, they would also be required to haggle with the taxi driver who would completely have all the authority to flat out refuse to drive you where ever you wanted to go. With the apps, everything is transparent and thereby more successful.
Uber brought along with itself an app that changed the way people thought about taxi bookings. It was now possible to hail a ride without ever having to even wave at a taxi. Just pull out your phone and enter your pick up and drop destination and the cab will automatically reach you.
You buy what you see
When people start finding out about a taxi service, they are naturally inclined to start using their services. Instead of waiting for a yellow cab with unforeseen rates, the user can now make a fully informed decision with multiple choices in their hand. They can opt to hire whichever cab suits their need and know the prices beforehand itself.
But is it enough to have these services in your taxi company? Not really. The most important thing is to let people know about it. Now, with people making extra efforts towards making these services known using various kinds of social media, it is only fair that such mobile based taxi booking businesses are becoming popular.
What kind of hurdles does this industry face?
While this business may seem to be the most profitable kind of business these days, there are quite a few hurdles that this industry faces. One simple, yet common problem faced by most taxi business owners who migrated to an app based system is that not everyone is familiar with the technology used in running the app.
Naturally, their core business is to run a taxi company. How will they know what to do when software expires or technology changes? People with lesser or no technical knowledge are forced to spend a little more money in hiring a team that would be able to handle technology easily.
This is where buying an app becomes a best solution. Since you have bought the app from a third party, you don’t have to worry about any of its technicalities.
Jill Elliot is a free spirited writer with keen interest in the mobile app development industry. She is a digital influencer in esiteworld.com who has made a mark by writing about technology and various ways in which business can boom.